ED. Marketing's Latest insights.

ED’s annual list recognizes leaders who engage, inspire, challenge and amplify on social media. Our list of top higher education...

With student protests, counter-protests and encampments popping up on campuses across Canada and the United States, higher ed. institutions are...

Just because your calendar’s full doesn’t mean your productivity is up. In the dynamic landscape of higher education, where stakeholders...

When financial constraints loom, marketing budgets often face the first cut. However, this short-term saving strategy can lead to long-term...

As we waltz in to 2024, there are several key trends that continue to keep marketers in the higher education...

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For your prospective students’ attention, you’re always competing: with their TikTok feeds, their group text messages with friends — and...

A lot was going on in higher ed. in 2022. If, in the middle of it, your president, chancellor or...

You already know how competitive and dynamic the higher ed. landscape has become in recent years. The perceived value of...

Gen Z refers to anyone born between 1997 and 2012. Translation: Gen Z’s probably make up the vast majority of...

There’s huge value in a higher ed. President who can tell an entertaining and unique story about your campus on...